2025 Winners Interviews
Sponsorship / Partnership of the Year
Winner: KP Snacks x The Hundred
Best Brand Activation Involving Sport
Winner: Vodafone Turkey & Turkish Volleyball Federation - Infront
Excellence in Content Marketing
Winner: Kodansha x Liverpool FC
Excellence in Grassroots Sports Development
Winner: Metro Bank x ECB – Champion of Women’s and Girls’ Cricket
Sustainability in Sport Award
Winner: England Golf – Sustainability Drive
Sports Equality, Diversity and Inclusion Award
Winner: Community Integrated Care
Best Sports Marketing Campaign – UK
Winner: The Football Association
Best Sports Marketing Campaign – International
Winner: PGA TOUR
Best Sports Related Promotional Video or Documentary
Winner: Billy Monger – Comic Relief – Soapbox
Outstanding Social Media Strategy
Winner: Premier Padel Official Socials – Premier Padel
Sports Technology of the Year
Winner: Spectatr.ai
Outstanding Sports Venue Experience
Winner: Fulham Football Club
Best Business Serving Sport – up to £15m turnover
Winner: Newfields
Best Business Serving Sport – over £15m turnover
Winner: Destination Sport Group
Best Fan Engagement Programme
Winner: Gen 10 - Brentford Football Club
Best Supporter of Women’s Sports
Winner: Metro Bank x ECB – Champion of Women’s and Girls’ Cricket
Sports Innovation Award
Winner: Olympic Games Paris 2024 – Warner Bros. Discovery
Best Professional Services in Sport
Winner: Deloitte Sports Business Group
Best Sports Community Scheme – Football Clubs
Winner: Saints Foundation
Best Sports Community Scheme – Other
Winner: Education: Make A Difference – The Russell Martin Foundation
Best NGB or Organising Body of the Year
Winner: UK Athletics
Agency of the Year
Winner: GMS Agency
Best Sports Event of the Year – UK
Winner: Women’s Rugby World Cup 2025 – Rugby World Cup (England 2025)
