Best Small Business or Association Serving Sport – under £3m turnover

British Martial Arts & Boxing Association

The BMABA is a multi-award winning, grass roots martial arts governing body with a twist.

Founded in 2012 with just £20 of capital, the association has gone on to achieve national success as a leading and influential organisation. The association targets the professional standards of instructors, as well as the grass roots engagement and participation in martial arts, rather than competitions and elite squads.

Self funded, self started and never having received a penny of funding, sponsorship or investment, the association now represents in excess of 10,000 people across the UK and has a number of grass roots initiatives working in local communities, such as programmes tackling knife crime, childhood poverty, violence against women, bullying and more.

The association’s ambitions is to see a country in which all children are confident and fit, empowered with self defence skills. We’re also committed to ensuring martial arts instructors maintain the best possible standards of safeguarding, insurance and regulation.


POWA index. AI Sponsorship valuation. Digital benchmarking for the sports industry.

In October 2018, after 18 months in development, London & New York based DataPOWA launched the world’s first A.I. real-time sport sponsorship valuation SaaS product, POWA index, with data from over 3,000 teams, leagues and events from around the globe.

POWA index provides a definitive market valuation by benchmarking rights-holders in relation to each-other across a wide-range of data-points incorporating traditional media, digital platforms and fan interactions.

POWA index digital benchmarking dashboard tool enables:

Rights holders to identify how to maximise their income from sponsorship properties

Brands/Sponsors to negotiate better Sponsorship deals, saving time & money

Agencies to understand which properties afford the most value for their clients; saving considerable time and existing resource costs.

DataPOWA are able to use the POWA index to value sponsorship properties & offers a competitively-priced sponsorship valuation service.

The team has been delighted at the market’s initial reaction and sales to global sports brands and sponsors. POWA index is poised to become a disruptor in a very lucrative global sponsorship market, and so offers exciting organic growth opportunities, as well as industry consolidation potential.

Goalball UK

Goalball UK continually demonstrates it’s an ambitious NGB delivering many different projects each working towards its overall objectives.

It’s determination to build greater resilience within the organisation has accelerated the diversification of activity that has developed the profile of the sport and ensured its sustainability. By successfully exceeding its drives for further growth, both regarding participation and securing and establishing new funding streams, the organisation has secured foundations that are essential for the international success of elite players, which will inspire future generations.

Goalball UK’s approach to important research (with Leeds Beckett University) and seeking relevant partners (Worshipful Company of Spectacle Makers) reinforces their aptitude to deliver against its core values.

The constant focus on the circumstances of the people involved informs their work and has created lifelong goalball ambassadors and a legacy way beyond that initiated by London 2012.

The blind and visually impaired community is a population that is currently under represented in terms of engagement with sport and physical activity. As Goalball UK continues its upward trajectory and sustains the innovative developments across the landscape of the sport, from grassroots to elite, it will be transformational for many more people.


Imagineear is the leading producer of multimedia content and technology for self-guided and group guided tours at major sports clubs, stadia, related museums and sports heritage attractions worldwide. We turn empty stadia into leading visitor attractions, using our content and technology to create visitor experiences that bring venues to life and take fans behind the scenes on non-event days.

Our work helps manage visitor flow, optimise visitor spend and provide real-time data insights. We provide our sports clients with everything they need from the technology, including the operational planning, to the interactive immersive multilingual experiences that deepen the sport, venue or club’s connection with their visitors from all over the world.

With our ground-breaking Multimedia GroupGuide™ technology, group leaders can now intersperse live commentary with dynamic multimedia content, including 360º videos and VR/AR image recognition, all personalised in the visitor’s own language.

Sports clients we work in close partnership with include Arsenal Emirates Stadium Experience, the London Stadium and West Ham United FC, Chelsea FC, Wembley Stadium, Liverpool FC, Croke Park, Legia Warsaw, the National Horseracing Museum, plus new projects currently in development with Tottenham Hotspur FC, Manchester United FC and Manchester City FC.

Jockey Club Services

Jockey Club Services (JCS) has developed a world class platform of services which is now available to the professional sports market. Marked improvements have been experienced by JCS’s clients in the performance of their clubs and they have achieved savings across many facets of their businesses; allowing profits to be re-invested back into their sport.

With expertise in Procurement, Ticketing, Finance & Accounting, Payroll, Public Wi-fi, IT Services, Events, Live Music and Catering, JCS has provided procurement services to five county cricket teams, ticketing to three county cricket teams and the Badminton Horse Trials, live music to The Ageas Bowl and Kingsholm, has created the Rewards4Cricket Loyalty programme being run by Hampshire, Glamorgan, Durham, Lancashire and Worcestershire County Cricket Clubs. JCS’s fastest growing service is finance and accounting where partners include Table Tennis England, England Squash, Badminton England, British Fencing and UK Athletics. JCS has many other NGB’s in the pipeline.

JCS can deliver significant economies of scale to other professional sports organisations, saving them money and providing insights based on experiences which prove a real benefit. These economies of scale will only increase as new partners come on board.

SportsPro Media

Founded in 2008, SportsPro serves executives in the international sports business with industry-leading content, ideas and networking opportunities. Over the past 11 years the industry has seen unprecedented change and innovation in the way it’s consumed and provides value to the consumer. The same can be said of SportsPro, which was founded as a magazine only, and has developed into a leading media business spanning print, digital and events.

To address the changing needs and demands of the evolving sports business globally, we identified a need to overhaul our content strategy to ensure our output is tailored to specific audiences. This included implementing a strategic, company-wide focus on the over-the-top (OTT) ecosystem that continues to disrupt and reshape the intimately interconnected landscapes of sport, media and entertainment.

This has clearly made an impression on our social audience. Our official LinkedIn account has seen a 45% increase in followers since January 2018, growing to more than 3,500 in the space of a year. On Twitter, meanwhile, our reach now stands at close to 32,000 followers, with nearly 7.5 million impressions and an engagement rate of 0.9% – far exceeding the industry standard of between 0.09% and 0.3%.


StatsBomb are an analytics and data provider in football that apply data science to inform a deeper understanding of the game. We created our proprietary data operation as existing data was not sufficiently granular to answer the questions that we, and our customers had.

From October 2017, we designed our data spec, custom-built collection and validation software, and hired and trained data collection and quality teams. We integrated StatsBomb Data into our statistical algorithms and analytics software and launched May, 2018.

Scaling at speed whilst ensuring quality and accuracy has required continuously innovating solutions in technology and process. We collect data for 26 leagues across Europe and the Americas, and have secured customers in the big 5 European leagues, the US MLS and in Media and gaming. StatsBomb analytics are widely applied across the industry in performance analysis, opposition analysis, recruitment, fan engagement and customer retention.

We are educating the analyst and data science community of the future by providing Women’s data for free and running training courses in Analytics for Professional Football.

Our unique data facilitates research and development that enables StatsBomb to stand out from the herd in Football Analytics and provide insight that captivates audiences worldwide.