Best Professional Services Firm in Sport

Avanti Wealth Management Ltd

Since the inception of the Premier League in 1992 the money surrounding football has grown exponentially seeing players wages rising at a similarly staggering rate.

In spite of this increase in players wealth there has been one stubborn statistic that has been consistently reported throughout which is that 40 % of players go bankrupt within 5 years of retirement.

Our mission is to eliminate this statistic by providing our clients with the skills and understanding to ensure that they know exactly how to avoid the pitfalls that many of their team-mates fall into.

Through an in depth ‘Discovery Meeting’ we get to know our players, their aspirations and their own unique circumstances, leading them to their personal ‘Magic Number’ – the amount that they need by retirement to ensure that they can continue to enjoy the life that they have built without the risk of running out.

Knowing their ‘Magic Number’ creates clarity and a reason for saving.
By focussing on the problem, understanding our clients and providing them with a unique and trusted relationship we aim to be the Wealth Management firm that is known to have made a real difference to the lives of our sports clients.


From small organisations, led by enthusiasts enabling amateurs to keep fit and have fun, to international organisations generating millions in revenues, haysmacintyre supports a range of sport organisations to fulfil their compliance obligations and achieve their financial objectives.

Since the launch of the National Lottery, we have helped NGBs develop from small organisations with big ideas, staffed by volunteers, to complex organisations offering elite programmes, major events and grassroots development led by professional staff and well governed Boards. As the leading advisers to NGBs, we founded the NGB Finance Special Interest Group incorporating the NGB Benchmarking Survey and Report, a free, valuable resource, and one of the few providing up-to-date, NGB-specific management data.

Our combination of experience and knowledge ensures we deliver first class advice that is constructive and practicable at a competitive price.

Our team has built up a wealth of NGB-specific knowledge on structuring of major events, sponsorship agreements, VAT recovery, employment status and governance – and have secured appropriate favourable rulings from HMRC concerning our clients’ operations.

We enjoy sport and value the benefits it delivers.

Jockey Club Services

Jockey Club Services (JCS) has developed a world class platform of services which is now available to the professional sports market. Marked improvements have been experienced by JCS’ clients in the performance of their clubs and they have experienced savings across many facets of their businesses; allowing profits to be re-invested back into their sport.

With expertise in Procurement, Ticketing, Finance & Accounting, Payroll, Public Wi-fi, IT Services, Live Music and Catering, JCS has provided procurement services to five county cricket teams, ticketing to three county cricket teams and the Badminton Horse Trials, live music to The Ageas Bowl and Kingsholm, has created the Rewards4Cricket Loyalty programme being run by Hampshire, Glamorgan, Durham, Lancashire and Worcestershire County Cricket Clubs. JCS’ fastest growing service is finance and accounting where partners include Table Tennis England, England Squash, Badminton England and British Fencing, with many other NGB’s in the pipeline.

JCS is able to deliver significant economies of scale to other professional sports organisations, saving them money and providing insights based on experiences which prove a real benefit. These economies of scale will only increase as new partners come on board.

Onside Law Limited

Onside Law was set up with one key aim “to provide the specialist legal services those working in the sports industry needed and wanted”.

After many years as in house counsel at sports marketing giant IMG, two of the founding partners were frustrated at how rarely they received the advice they both wanted and needed.

The firm was founded to satisfy that need.

We are proud that as the firm has grown and prospered, it has played a part in the development and advancement of the sports law industry and is now the oldest and most established sports law boutique in the UK.

No firm has more lawyers recognised as sports law experts in the independent directories. In fact the firm is regularly rated as one of the pre-eminent sports law firms in the UK. Chambers Legal state “they are an amazing outfit. They offer a one-stop shop for sport.”

Our team of 17 lawyers advise across all legal disciplines impinging on the sports industry.

We are proud that the founding principles still form the bedrock of the firm to this day helping us build a firm with long standing client relationships with key players throughout the sports industry.

Saffery Champness LLP

We are one of the largest Sports and eSports teams within a UK accountancy firm, forming part of a wider Sports & Entertainment practice containing seven partners and 45 staff. We are a market leader in providing a full range of business advisory services to players, clubs, NGBs, rights holders, agencies, and other commercial partners within the Sport and eSports ecosystem.

We work not just as accountants or tax advisers, but as trusted professional services advisers. We build strong relationships and work in partnership with our clients to help them achieve their personal aims, commercial goals and strategic ambitions.

We are a forward-looking, informal and inclusive firm with a history going back to 1855. We are the twelfth largest accountancy firm in the UK with nine UK and three international offices. We have 73 partners and 700 staff. Our annual fee income for 2017 was £72m.

In 2017, our team celebrated achieving one of its core primary objectives. We achieved fee income of £10m (14% of the firm’s turnover), growing to this level from a standing start in six years.

Verisona Law

Having been very influential in helping its fans save Portsmouth Football Club from its creditors some 4 years ago Verisona have provided legal services to the Club ever since, with one of their Directors, Mike Dyer, serving throughout on the Club board.

Following receipt of an expression of interest from a potential buyer, Michael Eisner (former CEO of the Disney organisation) and The Tornante Company, Verisona advised the Club and its board throughout a complex negotiation made all the more difficult and sensitive by its fan ownership structure and its flagship status as the largest fan owned club in the country. Verisona’s specialist knowledge of that structure and its relationship and ability to work with the various stakeholders, including the relevant regulatory bodies, was a major factor in achieving a successful and in many respects unique outcome.

Verisona has also advised during the last year in relation to executive employment contracts at other clubs – including in the Premier League, and provided structural advice to Fan groups at 3 other football clubs.

Verisona Law has become known and respected in the Football industry, also providing advice to other Trusts considering fan ownership and advising in relation to executive employment contracts.